Best Practices In Mobile Publishing
Best Practices In Mobile Publishing – Our Workshop at Publishing Business Expo 2012, NYC
Mobile was a key topic among the sessions at the Publishing Business Expo 2012, NYC. Ron and I conducted a 3-hour-session on ‘Best Practices in Mobile Publishing’. Below are some of the key points from the session:
The first session focused on the market overview – including how the market of publishing applications evolved, market overview on the types of apps that the publishers are currently releasing, the benefits of a mobile publishing system, and the key considerations while implementing a mobile publishing system. Read more








It is a well-known fact that healthcare professionals have adopted tablets, specifically iPad, in large numbers. The adoption was visible at HIMSS 2011 (Healthcare Information and Management Information Society) – while sitting at a break area, 4 people were using their iPads to email and share material, while only one person had his laptop on. As early as last year, people using their laptops to check their emails during the breaks in a conference was very common.
