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Posts tagged ‘mobile apps’

Mobile application technology and trends 2012

It is once again that time of the year to make some predictions, even when we know that we could make only wild guesses considering the lightening pace at which technology is growing, evolving and transforming. From the rapid rise of tablet devices to day to day innovations in cloud computing, 2011 has been a transformative year for mobile technology. Mobile technology is not only changing how people live their lives, but also redefining business models, employee productivity and cutomer relationship.

Considering the rate at which technology is evolving and transforming, predicting what will happen in next twelve months, is a shot in the dark. A year is virtually a couple of centuries in the digital era. Yet it is worthwhile to look at the trends and guess what will change and how it will affect various industries and lives of consumers. Here are a few trends we see evolving.

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Mobile Platform War: Who will win?

We have seen exciting developments in mobile platform space in the past few months. In September, Microsoft had launched the much flaunted “Mango” which was closely followed by the launch of Apple iOS 5, and the latest to create buzz is the much hyped launch of Google Android’s Ice Cream Sandwich platform. Each of these platforms not only comes with significant enhancements over their predecessors, but also competes with each other on innovation and usability. Here we take a sneak peek into these platforms, as well as how they fare against each other. Read more

Navigating your Mobile Roadmap

The latest Whitepaper from RapidValue guides you through various steps involved in building your mobile roadmap and key points to be considered before you build your mobile strategy.

We are in the decade of mobility. Smart phones are driving mobile internet and app usage. Since the introduction of iPhone in 2007, smart phone penetration has been exponentially growing and has reached over 40% by June 2011 according to Nielson. Read more