Media & Entertainment
Build your Brand with our Mobility Solutions
Mobile & Social Media are creating new channels and audience for Media & Entertainment companies. Mobile platforms are increasingly becoming the preferred medium for content access, with smart-mobiles and tablets like iPad, iPhone & Android devices rapidly shifting the adoption curve.
Print and broadcast media companies need to rapidly build an effective mobile presence to ensure customer retention and increase customer acquisition. Broadcast media companies like TV and audio companies are getting ready to brace new business models driven by IPTV like Android TV, as well as the new breed of mobile devices.
At RapidValue, we have the right combination of Mobility Expertise and Industry Knowledge on Media & Entertainment. We offer the following services:
- Mobile Strategy Definition for your business
- Tailor-made Mobile applications for your brand, integrating your content to mobile platforms
- End-to-end publishing solutions to publish your content including newspapers, magazines, video & audio and websites to smart-mobiles & tablets
- Support & Maintenance of your mobility solutions
Read a case study on how we assisted a pharma magazine publisher to build an end-to-end mobile publishing system.
Print Media
Newspapers, Books and Magazine Publisher subscribers are going down with the release of mobile gadgets such as the iPhone and iPad.
Companies are looking for new means to distribute content through mediums such as iPad because of its usability, user-friendliness, saving delivery costs and global reach. Readership through digital media is growing and monetization through this medium is growing faster.
Broadcast Media
Online Video – Audio streaming companies are also seeing iPhone and Android and the next generation digital platforms to attract new audience and also retain them through cutting edge mobile applications.
These applications can help build user base, reach and also create a direct monetization channel for your advertisers and also save lot of time and increase user time spent on the medium.
Entertainment
TV and Radio channels are gaining more viewership with the growth of mobile apps. TV Channels are pushing mobile apps with reruns of their best TV programs. Building and Retaining viewership is one the challenges that Entertainment companies are now facing.
Mobile Apps can play a very important role in this with features like reminding your favorite show, getting latest updates about the program, downloading and viewing the content for later.
Social Media
Stay connected, share and tell your friends about what you think. With Mobile Apps you can increase your exposure, viewership and also stay connected all the time.
With the introduction about twitter and Facebook – companies are using these platforms to explore and expand their reach and membership.
What we offer
Publishers of newspapers, magazines and books, and providers of information in print or electronic formats are finding their audience accessing content through multiple channels. Mobile platforms are increasingly becoming one of the preferred medium for content access, with smart-mobiles like iPad and iPhone rapidly shifting the adoption curve. Publishing companies need to rapidly build an effective mobile presence to ensure customer retention and increase customer acquisition.
We offer a variety of solutions in the mobile publishing space, including our Tablet publishing solution that helps magazines and news websites to go mobile in a rapid fashion. We can also help you in the following areas:
- Mobile Strategy
- Mobile application development and integration of your existing content to a mobile platform
- Support & Maintenance
How you will benefit
M&E is a fast growing sector and our mobile solutions can enable your business to grow fast with it. Contact our business development head of M&E service line for more information on how our mobile solutions can grow your business.
Paul Joseph
Business Development
Media & Entertainment
d: (+1) 408.744.6828
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