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RapidValue Partners with Mitek to Demonstrate the Credit Card Acquisition App at the Citi Mobile Challenge


The recent buzz is that RapidValue has partnered with Mitek, who has been selected to provide a demo of its Innovative Credit Card Solution, at the Citi Mobile Challenge U.S. 2014 in Miami, Florida on 14, November. Mitek is headquartered in San Diego, CA, and is the leading innovator of mobile imaging for financial transactions and identity. Mitek’s patented mobile photo technology, automatically, captures images of financial and personal documents and then extracts the relevant data.

RapidValue partners with Mitek to create this innovative mobile acquisition tool.  Using RapidValue’s rBeacon platform, the solution recognizes potential customers, who are looking at high dollar items and flashes a credit card offer on the customer’s mobile device. Once the application user accepts the offer, then the user is guided through the entire account opening process, with the help of a customized app.

The Citi Mobile Challenge U.S. is supposed to be a virtual competition, which is organized by Citi. The competition aims to encourage digital banking pioneering. People can witness the most creative and impressive software designers and talented developers of the world, showcasing their talent. These talented individuals get together to create state-of-the art financial applications for Citi’s Digital Banking Platforms.

The particular solution, which is going to be demonstrated at the Citi Mobile Challenge by the technology experts from Mitek and RapidValue, combines Proximity-Based Offer, Mobile Imaging, Identity Authentication and Apple Pay integration for same day purchases. The competition, which is hosted by Citi, is designed to accelerate digital banking innovation. This exhibition cum competition will bring the developers and the designers, together, on a common platform. This will, further, enable to create cutting-edge applications.

For more details after the Hackathon, please contact Kiran Elengickal, Director – Business development, RapidValue at +1-925-980-8033 or email kirane[at]rapidvaluesolutions[dot]com








  1. Nice blog! Thank you for posting it. We are also deal in same field.

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